After nearly a decade of leadership in the fields of marketing communications and technology, Heather incorporated her passion for business and natural living by co–founding The Ideal Network. Heather brings to The Ideal Network her integrated marketing and technology expertise, having served as an early Vice President of Sales in both the US and Europe at L90, Inc – an international online advertising sales network that went public in 1999. In addition to Heather’s management and role in The Ideal Network, Heather is the founder of UrbanSage – a NY–based rooftop garden design/build firm. Heather has an MA in Literature and a BA in Government from Georgetown University. When not staring at her computer screen or cleaning the dirt from under her fingernails, Heather can be found on her yoga mat in her Brooklyn rooftop garden, contemplating a world of healthy consumers, happy employees and organic fine wines.